Tuesday, October 13, 2015

Adult coloring is not just a passing phase!

Skyhorse presents a new coloring book series to help you achieve mindful meditation on the go.
 
Whether walking in the woods or trapped on the train, the artist in you can render the colors of the world however your mind desires! 


Since 2013, coloring books targeted to adults have topped bestselling charts, selling more than 1.5 million copies in over twenty-two languages. Five of the top thirty titles on Amazon’s bestseller list are coloring books aimed at adults. Skyhorse Publishing’s first four adult coloring books featuring the paisley and mandala motifs have already sold out four printings, selling at bookstores like Barnes & Noble, on Amazon, and at specialty stores like Michael’s Arts & Crafts and A. C. Moore.
               
Not unlike the adult summer camps and wine-and-painting parties that have surged in popularity over the last couple of years, coloring is a nostalgic activity that allows people to unplug and fend off the stresses of daily life. With our screen-weary culture, it’s no surprise that adult coloring events have begun to pop up across the US attracting “colorists” to unplug and unwind in social settings.
               
The recent surge in adult coloring is not just attributed to nostalgia but also its therapeutic effects. Coloring encourages creativity without the intimidation of staring at a blank page. In fact, research suggests that coloring within a premade design might help fight anxiety.  Clinical psychologist Kimberly Wulfert of EverydayHealth.com explains that “In coloring, you’re being mindful, and when you move in a rhythmic fashion for an extended period of time, that becomes a meditation.”
 
This new Portable Coloring for Creative Adults series from Skyhorse is conveniently sized for with a 6.5 x 8.5 trim in hardcover, which is completely new and different and perfect for coloring on the go, whether on a plane, on the metro, on a park bench, or sitting in front of the TV. Featuring seventy-five detailed patterns ranging from meditative and wildlife-inspired designs to marine- and avian-inspired designs, these books are perfect for the beginner and expert color-er, and anyone in between. An introduction details how to get the most of your coloring book and the special foil cover treatment makes this an especially handsome gift!
 
Whether you’re interested in the mindfulness movement, in therapy for seniors, or in a business trend that’s dominating the book business, adult coloring books are hot!

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